What we could offer people was something cheaper and better.” Still great quality but you’re taking out the layers that are unnecessary and expensive. “We were pitching ourselves as the street food of creative agencies. “The agency world used to be like fine dining and then street food came along,” he says. At the end of the 2015/16 financial year, they had made a pre-tax profit of £354,000. ![]() They had low overheads, with an office on a canal boat in London, and a small team of 10, with freelancers brought in to work on specific projects. But after five years of working with clients such as ITV, William Hill and, he and his partners Jennifer Black and Britt Iversen decided to close their doors.įabula’s original vision had been to disrupt the traditional advertising industry, by offering a service with less bureaucracy, making the campaign turnaround faster and the volume of clients higher. Luke Williamson co-founded ad agency Fabula in 2012. What’s the point when you’re not really enjoying it? Luke Williamson co-founded Fabula in 2012. That early stage, creating something and getting feedback. But the experience hasn’t put her off potentially starting a new venture in the future. I think if I’d been at a different stage in my life, the answer would have been different.”įor now, she’s writing a blog with a friend and working on a play. Running a startup is such a 24-hour world. “For women who run their own businesses and have their own children, it is a challenge. I knew in my gut what the answer was quite quickly, but it took a long time for me to admit it had failed. “While I still think there’s an opportunity for a brand to make the most of premium chewy confectionary, unfortunately it isn’t going to be me. She closed the business down in April 2017, a decision she says was difficult. ”įinding a manufacturer with the right equipment, that was interested in Brown’s small volumes, was easier said than done. I spent the first three months of the year trying to find someone else to do. “By Christmas 2016, I was basically at the end of my tether,” she says. The pressure to deliver volume, on time, took its toll. ![]() But success was starting to have an impact on her family – her husband was roped in to label packs of sweets after work and she’d pop her three young children in front of the TV while she worked frantically in the kitchen. While there aren't many novel ideas presented by Walking Papers, fans of sprawling guitar solos, unfiltered bravado, and expert songcraft will find much to appreciate on WP2.As the business progressed, demand grew and Brown hired a member of staff to help her hand make and cut the sweets. Despite this being a straightforward rock blast, those subtle hints of early U2 pop up multiple times, from the slow-burning "Red & White" and the theatrics of "Before You Arrived" down to the harmonies and rhythm on "Yours Completely." Elsewhere, the band gets wild on the rollicking "Somebody Else" and elicits a visceral yearning on the crunchy "This Is How It Ends." Of all the pleasing doses of testosterone-drenched rock, "King Hooker" is a highlight that snakes and grooves with an addictive outlaw flair. Frontman Jeff Angell's voice carries the project, his gritty delivery reminiscent of Bono filtered through the murk of Mark Lanegan. Improving upon their first with polished production and a livelier vigor, WP2 is blues-drenched rock that fans of Queens of the Stone Age and Screaming Trees should enjoy. Recorded in early 2015 - shortly after wrapping up touring behind their self-titled debut - WP2 arrived three years later in 2018, due to bassist Duff McKagan's obligations with his other band, Guns N' Roses. Packed with enough dirty guitar riffs to fill a smoky roadside bar, Walking Papers' second album, WP2, is another dose of no-nonsense rock & roll from the Seattle-based group.
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